Overthink Group Services
All pricing varies by project, but 90% of our work falls within the ranges provided here.
Content & SEO strategy
$10,000–30,000 depending on project scope.
We do a deep dive into your offerings and competitors’ content to provide you with:
- Topics to create content about
- Insights on competitor strategies (and how to beat them)
- Validated concepts for content to create, prioritized by opportunity
- Game plans for production and distribution
- A playbook for ongoing success
This is how most engagements with Overthink Group begin, and the process takes 6–8 weeks. After this project is complete, most clients enter a 6–12 month retainer period wherein we help them implement the strategy.
Ongoing monthly retainers
We coach your in-house team through the content marketing process. This includes a mix of the following services:
- Content calendars
- Content briefs: thorough outlines, wireframes, and technical recommendations for writers, designers, and promoters
- Play-by-play coaching: giving action items to your team to improve content performance
- Market intelligence: ongoing insights on competitor activity, content trends, and findings
A high-growth startup’s marketing team wants to create a wealth of content quickly using freelance writers. Every month they receive:
- 15–20 content briefs per month
(pillar pages, blog posts, product feature pages, etc.)
- Market intelligence report
- SEO checklist
We produce a steady stream of original content in line with the strategy and needs of our clients. This usually includes a mix of the following:
- Long-form content (ebooks, pillar pages, linkbait, etc.)
- Blog posts
- Email automation content
- PPC copy
- Landing page copy
- Consulting services
A funded B2B startup wants to quickly create a content library for SEO and lead nurture. Every month they receive:
- 2 ebooks
- 2 pillar pages
- 8 blog posts
- 10 emails
We do a la carte content production and projects, too.
These can fall in a wide range, from a one-off lead magnet to creating a full library of pillar pages and nurture streams. Price varies based on project scope and timeframe.
Let's be friends
Here we are at the bottom of the page. We've done a lot of talking—but we'd love to hear what you have to say. Want to chat about content marketing and SEO strategy?
Let’s make it happen.