Success: you’re signed up!

Our newsletter drops every Monday—fresh marketing news, stories, and weird, weird happenings are heading your way soon.

If you want to share the wealth, refer your friends to this newsletter. They’ll think you’re awesome, and they’ll back you up when you drop this goodness in your next marketing meeting.

Browse our most recent articles:

3 Types of Pillar Page: How to write long-form content for SEO

HubSpot made "Pillar pages" part of the modern content marketing vocabulary in 2017, when they proposed their pillar-cluster SEO strategy. HubSpot completely overhauled their blog, grouping their thousands of blog posts around long-form, comprehensive pages on certain...

How to Build Pillar Pages out of Old Blog Posts

You're ready to start writing pillar posts, those long form, comprehensive, authoritative pages that will bring you more organic search traffic. But starting a pillar page from scratch can be a hassle. Good news! If you've been blogging for a while, there's a good...

301 Redirects, Noindex, and Rel=”Canonical”—What’s the Difference?

What do you do with content and URLs that you don't want showing up in Google's SERPs? If you're a content marketer, you've probably heard three common code tools come up in these kinds of conversations: 301 redirects Noindex (Usually "noindex, follow")...