by Jeffrey Kranz | Feb 19, 2018 | Case study, Teardown
The fintech industry is growing fast. And Stash Invest is one of the fastest-growing players in this industry—reaching a million users, or “Stashers,” in their first three years. Like Wealthfront (which we tore down recently), Stash is a robo-advisor: an online...
by Jeffrey Kranz | Feb 19, 2018 | Article
Keywords aren’t as useful as they were in 2012. That’s been true for a while now—ever since the Google Hummingbird algorithm went into effect back in 2013, and especially with the advent of RankBrain. Because of this, more and more SEOs are talking about the shift...
by Jeffrey Kranz | Jan 18, 2018 | Article, Teardown
Wealthfront is a robo-advisor company that takes a software-only approach. No financial advisors. No chasing the market. Just software-driven passive investing. The startup was founded to democratize the finance industry, making it easy for anyone to invest wisely....
by Jeffrey Kranz | Jan 5, 2018 | Article
When it comes to content marketing, these companies need no introduction. They’re not just great tools. HubSpot and Marketo are established resources to the marketing world. They’re successful companies, too. HubSpot rounded out 2017 on track to make $370 million in...
by Jeffrey Kranz | Nov 22, 2017 | Article
Have you ever heard this come up in conversations about growth? “Sure, we could grow a big email list. But how many of those subscribers are likely to become customers?” When you’re in growth mode, you want new users and customers. That means when it comes to email,...
