The Beginner’s Guide to B2B SEO Strategy in 2023

The Beginner’s Guide to B2B SEO Strategy in 2023

This is the comprehensive introduction to B2B SEO—so you might want to read this one over lunch. Here’s the executive summary: Businesses don’t Google things, people do. Whether it’s B2B or B2C, your SEO strategy needs to be about the people you’re trying to reach....
12 SEO Tips for B2B SaaS Industry Pages

12 SEO Tips for B2B SaaS Industry Pages

If you’re selling B2B SaaS, odds are good you serve a few niche industries. When decision-makers in these industries begin considering product options in your category, some of them will inevitably search for your product category in their industry. For example:...
9 SEO Tips for B2B SaaS Solutions Pages

9 SEO Tips for B2B SaaS Solutions Pages

Your solutions pages are where you answer the question, “What problems does your SaaS product solve?” you will likely have several solutions pages per product: one for each high-level set of disciplines you help your customers master. The solutions page is a...
10 SEO Tips for B2B SaaS Product Pages

10 SEO Tips for B2B SaaS Product Pages

The SaaS product overview page is where prospective customers can get a high-level answer to the question: “What does your product do?” A well-built B2B SaaS product page will give people an overview of your product’s features, the problems it provides, and how it...